Company Overview
The Guide to New Zealand Gin is published by People Media Group Ltd. in Newmarket, Auckland. Our in-house team of 6 features a range of skills including: graphic design, web development, professional photography, and New Zealand spirits industry expertise.
Of interest to DSA members…
Our inaugural 2020 Guide showcasing the New Zealand gin industry, in partnership with Fever-Tree, has already sold nearly 3,000 copies. In the Guide we catalogued each gin along with a variety of useful information in language that can be easily understood by the average consumer. This includes information about the brand/distillery, lists of botanicals, serving suggestions, awards and accolades, and more.
Each gin included in the Guide was independently tasted by an unbiased expert panel. The panel also composed tasting notes identifying the key flavours using plain wording to clearly and concisely communicate each gin’s profile.
The Guide’s primary goal is to provide a complete and unbiased overview of NZ made gin that will ultimately help support and grow the local industry.
